Understanding Business Dashboard Software

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BUSINESS DASHBOARDS

What is a Business Dashboard?

Business Dashboards (also known as Executive or Strategic Dashboards) are Business Intelligence tools used primarily to display the performance of (or progress towards) defined business objectives by visualizing data, metrics and Key Performance Indicators (KPI).

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PERFORMANCE AND FOCUS

Business dashboard software helps keep focus

Lack of focus can be detrimental to a business, causing distractions in both strategy and day-to-day activities. This can lead to a drag on business potential or even failure. Business Dashboards help reinforce the strategy and focus on what really matters by displaying performance against business objectives.

Operating a business generates a lot of data, including information about staff, goods or services, logistics, and finances. Many companies automatically collect and store this data, but fail to harness it to improve and grow their business. Business Dashboard Software can help you gather, visualize, and analyze this data in a simple and efficient way.

INSIGHTS and OPPORTUNITIES

Business dashboards for better decision making

Making the right business decisions can be difficult at the best of times. There's more pressure than ever to make the right choices for a business, department or team. Data plays an increasingly fundamental part of this process. So how do can you ensure you are making the most of your data and make informed decisions?

Business dashboards provide real time performance information. They highlight historical trends that help you make smarter decisions based on information and not on instinct. They allow you to make quicker decisions without spending months collecting, analyzing and visualizing the data.

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Business Dashboard Software

Business dashboards can be a powerful tool for any size of organization. They pull together all your performance data from many sources and create an easy-to-understand view of your metrics, data and Key Performance Indicators. Here's a few examples of Business Dashboards in action. They are intended to inspire, or act as a good starting point for creating your own dashboards.

Customer Services Dashboard

Transactions, visitors, and nearly every aspect of the customer journey from lead to conversion is automatically tracked by E-commerce platforms. This data lends itself well for E-commerce dashboards to display KPIs, such as, the New versus returning visitors, the visits by social media source, or even the percentage of users that abandon their shopping carts. These dashboards provide valuable insights into how users interact with your site to make online purchases

dark themed customer service dashboard with six charts See a live preview of this dashboard

The KPIs and metrics used in this dashboard:

  • Customer Retention
  • Satisfaction Levels
  • Support Calls
  • Customer Service by Type
  • Average Resolution Time

E-commerce Dashboard

Transactions, visitors, and nearly every aspect of the customer journey from lead to conversion is automatically tracked by E-commerce platforms. This data lends itself well to E-commerce dashboards to display KPIs such as the New versus returning visitors, the visits by social media source or even the percentage of users that abandon their shopping carts. These dashboards provide valuable insights into how users interact with your site to make online purchases.

light themed e-commerce dashboard with six charts See a live preview of this dashboard

The KPIs and metrics used in this dashboard:

  • Cart Abandonment Rate
  • New Customers
  • Returning Customers
  • Average Basket Spend
  • Social Media Conversions
  • Sales

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